Pantene Shows NFL Players Doing Their Daughters’ Hair

The NFL is a league with all sorts of PR problems. So it’s nice to see a commercial that demonstrates a softer side to NFL stars. And that’s exactly what happens in this Pantene spot, created by Grey. DeAngelo Williams, Jason Witten, and Benjamin Watson all give (and struggle to give) their young daughters a “Dad-Do.” Aww.

Snickers: Hungry Marilyn Monroe Is Willem Dafoe

One of last year’s most popular Super Bowl commercials featured an angry Danny Trejo who turned out to be a hungry Marcia Brady. Now Snickers is back poking fun at another iconic scene for the Super Bowl. Perhaps if Marilyn Monroe was hungry during the famous skirt blowing scene inĀ The Seven Year Itch, she might have acted like a grumpy Willem Dafoe. Another good one from Snickers.

Heinz Has A Hit With Its Wiener Stampede Super Bowl Commercial

Ads with dogs tend to be very popular (provided that they also don’t have Sarah McLachlan). The reason is quite simple: dogs are cute. I’m fairly certain people will love “Wiener Stampede”, Heinz’s Super Bowl spot showcasing a bunch of hot dogs and costumed people dressed as condiments to put on them. It’s set to Harry Nilsson’s classic “Without You”, which now has a weird association for me because of The Rules of Attraction (NFSW link).

These Subaru Ads Star A Driving Dog Family

The Barkleys were first featured in Subaru commercials two years ago (how did I miss these?). Now they’re back in more adorable ads created by Carmichael Lynch. In the longest one, Papa Barkley drives around at night with his sleepy puppy child. We also follow them in adventures around town. They have trouble communicating with the voice-activated phone navigation. In another, Mr. and Mrs. Barkley go out for a nice dinner, and have their car parked by a cat valet, who looks like he had a good time with their car. So cute.

Fiber One Says Being Irregular Is The Worst

Let’s now talk about regularity, and the lack of it. While the…opposite of irregularity…might be more sudden and explosive, being irregular can be extremely uncomfortable and embarrassing. Of course, that doesn’t make for a compelling ad, so Fiber One turns up the humor in this new spot. Irregularity might make a grown man show up to a funeral wearing pink sweatpants with “hot” on the backside. It could strike in front of your mother-in-law at your wedding. And you might be in the bathroom for so long that you’ll have aged by 47 years. Not cool.

This Guy Is Far Too Old To Be Eating Danimals At School Lunch

The title says it all. By the way, the Danimals guy is played by 18-year-old Jake Short. So yeah, definitely too old. The other kid’s “yum!” is cringeworthy too.

Super Bowl Retrospecticus: Master Lock Makes Its Mark In One Second

After Sunday’s championship games, Super Bowl 50 is set. It’ll be the Carolina Panthers taking on the Denver Broncos, in case you haven’t been paying attention. And now, we wait. In the meantime, I’ll be writing about some Super Bowl ads of the past and previewing some spots that’ll be coming. Because after all, the Super Bowl might be the only place where people are more likely to go to the bathroom or talk during the game rather than the commercials. And of course, there’s the false but enduring urban legend about bathroom usage during halftime.

Master Lock isn’t really a company you think would advertising on the Super Bowl. They aren’t huge, and a bit boring (but oh so functional) as a consumer product. But they used to have Super Bowl commercials all the time. How did they afford it? Well, Master Lock would spend its entire advertising budget on this one spot. In 1974, Master Lock introduced a commercial in which a lock was fired on by a sharpshooter. It survived. This first “Tough Under Fire” ad is often ranked as one of the best Super Bowl commercials of all time. It was so successful that Master Lock would continue running similar ads for years. All of this culminated with 1998’s commercial. By that time, Super Bowl advertising costs had ballooned, so Master Lock introduced a one second ad (apparently these are called blipverts). If you were paying attention, it was probably effective as hell at a fraction of the cost.

Follow

Get every new post delivered to your Inbox.

Join 96 other followers

%d bloggers like this: