Verizon Apparently Lets Your iPhone Get Reception In The Ocean

12/6 update: The official video got pulled and is private now. Presumably because Verizon’s some bitches. So I have this bootleg version…turn your volume up because it’s quiet.

At first, I thought this Verizon commercial was funny. I especially liked the desperate “OK, everybody take your pants off…we’re gonna fashion us a makeshift raft” line. But the more I’ve seen it, the dumber it’s seemed. Some thoughts:

They’re floating in the ocean, do you really think all of their phones would come out unscathed? Also, they all have iPhones?

I’m lucky to have never been in this situation, but when you don’t get reception, can’t you still call 911? When I don’t have bars, that E means emergency mode. That seems like a 911 situation.

Is that Velma from Scooby-Doo?

Jack sounds like he’s making a personal call for someone to get him. I sincerely hope whoever he’s talking to will rescue the others. If not, Jack is a huge asshole.

The Verizon map only shows where you get service on land.

 

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I “Love” Apple’s New iPad 2 Ad

I make fun of Apple quite often on this blog. But truthfully, I don’t have a problem with Apple. The products are good, the company is fine…but I find the Apple cult to be incredibly obnoxious. I wanted to give Apple some credit, so I’ll talk about this new iPad 2 commercial created by TBWA/Media Arts Lab. It’s the first since the death of Steve Jobs.

The copy is well-written and does a good job of conveying the messages of love and passion. And the art direction fits with the words. But the voiceover is what really makes this ad great. Narrated by Peter Coyote, probably better known as being the voice of National Geographic Explorer, there is such warmth and sweetness, but also a sense of mournfulness. It’s almost as if the voice work was done right after hearing the news about Steve Jobs.

“It’s Time”: A Marriage Equality Spot From Australia

I have my beliefs and you have your beliefs. As a stereotypical blogger writing from my parents’ basement (full disclosure), I’m probably not going to convince you to change your beliefs, nor do I think it’s my business. But can advertising? We already know that advertising can cause people to buy things they wouldn’t otherwise. But can it change core beliefs? This extremely well-done video for marriage equality from Get Up!, an Australian advocacy group, might just have that power.

Eating Subway In An Attractive, But Childish Office

Todd and Samantha are back for another Subway commercial. And this time, Todd gave his sub to Sally. Whoa. Things are bout to get interesting. I’d work in that office…Samantha (played by Melinda Sward) and Sally (played by Ewa De Cruz) are really hot. Though I hope their voices are only that childish when it involves Subway. It’s cheeky, but amusing.

What’s That Song? Part XVII

Artist: Camera Can’t Lie, Song: “Shine For Me”

A great holiday commercial from Lowe’s. Striking and very pretty visuals. A pleasant song. And “Never Stop Improving” is a quality slogan for both business and life.

Artist: Johnny Otis, Song: “Willie and the Hand Jive”

Simple and stylish ad for Delta Faucet. The hand touch thing is pretty cool. Tune is catchy as hell too.

Artist: Daniel Lee Kendall, Song: “Lost in the Moment”

A cute song that sounds like something women would love. Which probably explain why it’s in a Zales commercial. Reminds me of another holiday jewelry ad from a few years ago.

Artist: ???, Song: ???

I keep seeing searches being referred to my blog for “Gillette Fusion Proglide song”. I assume this is the commercial they’re looking for. Unfortunately, I can’t find the artist or song anywhere. Sorry. The Gillette Fusion Proglide is the best razor I’ve ever had, but I don’t think it’s “turned my world upside down”

Small Business Saturday!

Black Friday is the busiest shopping day of the year. But I definitely support Small Business Saturday.

Cheers To State Farm

I support any commercial that uses the Cheers theme song. I am thankful for your great advertising, State Farm.

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