Volkswagen Encourages U.S. Soccer Fans To Root For Brazil (Or Iceland, Belgium, Switzerland, Or Germany)
June 18, 2018 10 Comments
For the first time since 1986, the United States didn’t qualify for the World Cup. It was embarrassing, but there will still be Americans watching, and they’ll need a team to root for. So Volkswagen has a new World Cup-centered campaign, cleverly called “Jump On The Wagen”, where fans of different countries’ teams pitch the US for support. Brazil has the most trophies, Iceland doesn’t have enough people to do the wave, Belgium hosts the world’s biggest EDM festival, Switzerland brought us Swiss Army knives, and Germany brought the frankfurter. Compelling reasons, all. The attractive Icelandic fan is played by Sarah Skogland…anyone know who the Brazilian fan is?