Google Helps This Elderly Man Remember His Late Wife Loretta

10 years ago, Google debuted its first TV ad during the Super Bowl. “Parisian Love” was a beautiful and sweet spot that was lauded as among the decade’s best commercials. Now, Google is back with another beautiful and sweet ad for the Super Bowl, and this one is definitely a tearjerker. We follow an old man who is trying not to forget his late wife, Loretta. Through the Google Assistant’s search and voice features, we see an emotional journey through a lifelong romance. The music is an instrumental version of A Great Big World’s equally tearjerking song “Say Something.” Aww. Here’s more about the ad.

Cheetos Popcorn And MC Hammer: Can’t Touch This

Anyone who’s eaten Cheetos knows about the neon orange dust that they leave on your fingers. So in this Super Bowl ad introducing Cheetos Popcorn, MC Hammer pops up and says “Can’t touch this” whenever a man’s Cheeto dust fingers mean he can’t help out with stuff. He “Can’t touch this” when his boss shows up with important papers at the office and when movers are struggling with a heavy couch. He can’t touch this when he’s spotting his lifting buddy, and when he’s asked to hold a crying baby (who turns out to be Hammer…creepy). And finally, a trust fall comes at a terrible time when he can’t touch this. Ouch.

The Hyundai Sonata Shows Off Its “Smaht Pahk” In This Boston-Themed Super Bowl Commercial

The Boston accent is one that is frequently referenced, imitated, and lampooned in pop culture. That’s the basis of this new Super Bowl spot for the Hyundai Sonata that was released earlier today. In it, Boston and Boston-area raised celebrities Chris Evans, Rachel Dratch, and John Krasinki chat with exaggerated Boston accents while John pahks his new Sonata. Sounds like he’s pahked it in a lot of places around Boston. Big Papi even gets in on the fun. This ad would feel more appropriate if the Patriots were in the Super Bowl once again, but thankfully for those of us outside of New England, they aren’t.

 

Budweiser Shows Typical Americans In Its New Super Bowl Commercial

If you just read the voiceover for Budweiser’s new Super Bowl commercial, it sounds like a criticism of America and “typical Americans.” But combine it with visuals, and it shows those typical Americans doing great things, big and small. So is it poignant or is it nauseatingly patriotic? Probably both. It does seem like an ad that addresses the seemingly fractured zeitgeist of our current times, while at the same time also questioning whether we’re really that fractured. Here’s more about the spot, created by DAVID Miami, and directed by Kathryn Bigelow.

Mr. Peanut Dies In The Super Bowl Commercial For Planters

The advertising and social media worlds are abuzz about the death of an iconic mascot, Mr. Peanut. In Planters’ Big Game ad released today, Mr. Peanut is travelling in the NUTmobile with his buddies Wesley Snipes and Matt Walsh. Cutting Crew’s “(I Just) Died In Your Arms” is playing, and that’s what you call foreshadowing, folks. Suddenly, they have to swerve to avoid an armadillo, and they’re left clinging along to a branch above a cliff. They’re too heavy, and Mr. Peanut takes the noble fall despite his friends’ protests to save them both. Maybe he’ll be alright…well, maybe not. Apparently Mr. Peanut’s funeral will air during the 3rd quarter of the Super Bowl. So RIP Mr. Peanut. 1916-2020. Will he be dead forever? Only time will tell.

Mint Mobile Says Chunky Style Milk Is Not Right

Mint Mobile is making the big leap into the Super Bowl this year. Their spot is a continuation of the “That’s Not Right” campaign introduced last year, so it’s not really a surprise, but it’s still a chuckler. If you’ve ever left milk in the fridge for a few weeks too long, it might end up looking something like it does right here. And that’s not right. But wireless for $20/month is right, says Mint Mobile. I’m sure people will be grossed out by the chunky style milk, but I laughed at the faux-commercial setup. Kimberly Spak plays the enthusiastic mom.

 

Olay Brings Us Sarah Michelle Gellar In Their Horror Spoof Super Bowl Spot

One of the most anticipated and most teased ads this Super Bowl season has been Olay’s commercial with Sarah Michelle Gellar. Now the official version is finally here. Poor Sarah can’t unlock her phone with Face ID because she’s been using Olay. SMG has some killer skin. It’s an entertaining Super Bowl debut for both Olay and Sarah Michelle Gellar.

 

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