Tuesday Throwback: Sony Bravia’s Bouncy Balls

This is a fantastic Sony Bravia ad from 2005. It’s visually stunning…I mean how could 250,000 colorful super balls bouncing down hilly San Francisco streets not be? And the beautiful song playing throughout the commercial is Jose Gonzalez’s “Heartbeats.” It’s one of those spots where I wish I was writing this blog when it was released.

This Sony Ad Is Absolutely Mesmerizing

It’s for Sony’s new 4K Ultra HD TV. Filmed in Canada, it shows bubbles that freeze in midair. The song is Josef Salvat’s rendition of Rihanna’s “Diamonds.” Here’s more information from Adweek on this lovely piece of work.

Tuesday Throwback: Sony’s Shining Star

I was recently in a store, and heard a song that sounded familiar. The song was “Shining Star” by The Manhattans (who strangely enough, formed in Jersey City). The reason it was familiar is that I remembered it from a commercial maybe 10 years back. I wasn’t quite sure what the product was, but I thought it was something like a camcorder. A little Googling, and I found this…

First off, was 2003 that long ago? Because this commercial seems really dated (“Alright, let’s pop in the DVD.”) Definitely more of a ’90s feel. I guess Sony’s DVD Handycam was a pretty new thing back then. That said, it’s a totally cheesy and totally cute ad. Aww, teenage love. Aww, the bratty little sister. And a nice touch from the parents, maybe thinking about themselves in high school. This is the type of commercial that’s easily hateable, but I just can’t. I’m a bit of a softie.

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