Nike’s “Dream Crazy” Ad, Featuring Colin Kaepernick

On Monday, Nike received praise and (stupid) outrage for unveiling a new ad campaign starring Colin Kaepernick. Now, it’s released the first ad, which will debut during tomorrow night’s NFL opener. “Dream Crazy” is an inspirational 2-minute spot, with a voiceover from Kaepernick urging people to strive hard for their goals: “Calling a dream crazy is not an insult…it’s a compliment.” The spot includes famous athletes like LeBron James and Serena Williams, along with lesser-known ones such as skater Lacey Baker and young wrestler Isaiah Bird. But Kaep is the headliner here, and he’ll get most of the attention. His last words in this ad are especially powerful…”So don’t ask if your dreams are crazy, ask if they’re crazy enough.” Wow. Good stuff, Nike.

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Chase, Serena Williams, And “Mama Said Knock You Out”

Tonight, Serena Williams will make her return to the US Open. This comes a year after facing life-threatening complications while giving birth to her first child, Alexis. But don’t call it a comeback. This Chase ad is rousing, and features both Alexis and a voiceover with the lyrics of LL Cool J’s classic “Mama Said Knock You Out.” It’s the second recent high-profile spot Serena’s done for Chase (no, I don’t know where to get that necklace to answer some of that post’s comments). Nike also released a new Serena Williams commercial today, alternating between footage of her training as a child with her father and highlights of her as a tennis pro. Nice work from both Chase and Nike.

Chase: Serena Williams And “I Put A Spell On You”

In this new Chase ad, Serena Williams is on a run, when she sees a blue necklace at a market. She just has to have it, and fortunately she can get cash at a Chase ATM with just a tap of her phone. As noted by a few commenters, the nice necklace is Rain Drop by Hayley Style. The entrancing song is a cover of Screamin’ Jay Hawkins’ “I Put a Spell on You”, performed by Barns Courtney. And until I find a better version online, this one someone took off their TV will have to do.

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