Pampers Uses “Push It” To Thank Midwives In This UK Ad

Salt-N-Pepa’s breakthrough hit “Push It” is a song that’s been featured in advertising quite often. And here, it’s used in a context that seems logical: childbirth. In this new Pampers spot created by Saatchi & Saatchi London, we see midwives preparing and encouraging pregnant women for the ultimate act of well…pushing it. Cute.

Target’s New Back To School Commercials

Last year, Target had an obnoxious (and obnoxiously catchy) back to school campaign that I just hated. This time around, I like Target’s ads a lot more. They show kids in typical school situations with instrumental backing of famous songs like Queen’s “Under Pressure” and “Another One Bites the Dust” , Outkast’s “Hey Ya”, and the Rocky theme. I actually saw another one featuring Salt-N-Pepa’s “Push It”, and I can’t find that one online now. Maybe some prudes objected to a song so blatantly about sex being used in a back to school campaign. Anyway, these should be on a lot in the upcoming weeks, so I’m glad that I kind of like them.


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