Skittles’ Super Bowl Commercial: Katie!

With the Super Bowl a little over a week away, many of the big game ads have already been released. It’s been like this for numerous years now, and I’m not a fan. For an advertising nerd like me, there’s something special about seeing a brand new Super Bowl commercial. But that’s the way it is, so I guess I’ll just have to get on the trolley. Skittles has always had weird ads, and this one is no different. Fortunately, unlike last Super Bowl’s Steven Tyler spot, this one is actually good. A guy is throwing Skittles at Katie’s window and repeatedly calling her name. Only thing is Katie, her parents, grandma, a burglar, a cop, and a beaver (or gopher?) are all catching the Skittles in their mouths. It’s a bizarre and amusing ad, created by London’s adam&eveDDB.

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