Pedigree Shows Women Being Mothers To Their Dogs In This Ad From Thailand

If you have a pet, you might think of him/her as your child. Pets depend on us for love, companionship, and of course food. All of these are things children also seek from their parents. In this Pedigree ad from BBDO Bangkok, we see women caring for and worrying about unseen characters that are implied to be small children. Halfway though, it’s revealed that the children are all dogs. Aww. The dog with injured legs is particularly touching.

Advertisements

Pedigree: Do Dogs Make Us Better People?

I’m more of a cat person, but meeting a friendly dog is one of those experiences that can make your day. Can meeting a dog change the way people perceive the world though? That’s what this Pedigree commercial from BBDO New York is looking at, in particular with regard to race. It features an older, grumpy-looking white man walking with his mastiff through a black neighborhood. He looks pretty careful to avoid eye contact, but then as a young black man walking a pit bull approaches, the dogs greet each other. This causes both owners to introduce their dogs and have a friendly moment. Of course, Pedigree won’t solve the complex problem of racism, but maybe dogs can create nice scenes like this to unfold more often.

Bonus video: Here’s another spot from the “Feed the Good” campaign, this time from Australia. A fight takes a backseat when a dog’s life is at risk.

%d bloggers like this: