Metamucil Says “Shit!” In This Dutch Commercial

When something goes wrong, “Shit!” is likely to be something you’ll say. But sometimes (like when you’re constipated) shit is easier said than done. And that’s where Metamucil plays a role in this commercial from the Netherlands, created by Havas Boondoggle. I’m amused by the mishaps in the ad, the gratuitous use of the word “shit”, and also the fact that it’s one that would never be made in the United States.

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