That Singing McDonald’s Filet-O-Fish Commercial

Lent starts next Wednesday, and for McDonald’s, Lent is Filet-O-Fish season. In fact, Mickey D’s sells almost a quarter of the yearly Filet-O-Fish sandwiches during that 40 day period. So if you haven’t already you’ll soon be seeing that long-running commercial where a Billy Bass-eque fish incessantly sings “Gimme back that Filet-O-Fish!” It’s been on for at least 10 years now. Annoying, but obviously quite catchy too. And here’s the interesting origin story of the Filet-O-Fish in my hometown of Cincinnati, Ohio.

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