Extra Gum Sends Out A Real Friend Request

Gum doesn’t seem like the most interesting commercial category, but Extra has turned out some of the most emotive ads in the last 10 years. Their origami spot in 2013 was a popular father-daughter tearjerker, and they had an even bigger viral hit with 2015’s “The Story of Sarah & Juan.” This one is more simple, but still sweet. Two teenage girls are hanging out, but one seems much more interested in her phone. So the other girl takes out a piece of Extra Gum and writes her a “new friend request” on the wrapper. They laugh, and I think it’s safe to say that Lena’s new friend request was accepted. Aww.

TurboTax Free 2019 Really Emphasizes That It’s Free

TurboTax has a funny new campaign to advertise its Free 2019 edition. It uses various parodies of film…a courtroom scene, an action movie credits scene, and my favorite, a stereotypically inspiring football story. All of them repeatedly use “free” throughout…you know, to emphasize the freeness of TurboTax Free 2019. Elsewhere, TurboTax also has a Live edition where you can speak to a tax expert in real-time. That especially comes in handy when a woman named Lena (played by Adriana Trajkovski) wants to avoid interacting with a tech bro named Chad. Cat-culator…haha. The fact that Chad and Stacy are names used in the commercial also doesn’t seem like an accident.