AT&T Says “Just OK Is Not OK” In An Elevator

AT&T’s yearlong “Just OK Is Not OK” campaign continues with this new set of ads. In one, an elevator doesn’t quite get out where it’s supposed to and a chatty guy talking about people getting stuck in elevators in the movies doesn’t help matters. Just OK doesn’t work when you’re skydiving. A sketchy tax “professional” who’s getting audited, takes a lot of trips to the Cayman Islands on his yacht “Offshore Accounts” and changed his name to Dennis Celery (he was Phil, but Phil is now legally dead after falling off a boat)? Not OK. By the way, Dennis Celery is played by Bob Stephenson (not Jim O’Heir as previously written). And finally, a wedding with a cringe-inducing pause before “I do” is not OK. I’ll add some more actor/actress info to this post when I find it.

1/13 update: The Cayman Islands objected to this commercial, and subsequent edits just referred to “islands” instead of The Caymans.

 

 

AT&T: Boy Bands Without Dancing Are Just OK

Well, I’m back after an unplanned hiatus. AT&T continues its “Just OK Is Not OK” campaign with this spot that features a confounding boy band. See, they sing catchy songs…but they don’t dance. They just stand in a still, robotic pose. And that’s just pretty awkward. What’s also awkward is that dad’s dancing…eek. Judging from the comments on this ad, people really like the song about a summertime lover. The actor/actress list for this one is quite long, so I’ll just link to iSpot’s info.

AT&T: Just OK Carnival Safety Is Not OK

The sketchy/unscrupulous carnival worker stereotype is a common one in American culture. In AT&T’s latest from its “Just OK Is Not OK” campaign, a mother and son are about to ride a ride and when mom asks about whether it’s safe, the carny says he assembled it OK. The kid asks what if something bad happens and the worker simply responds “we just move to the next town.” Oof. Judging from the brutal like/dislike rate on YouTube and the angry comments on iSpot, there are a lot of offended carnies out there. In case you were wondering, Matty Cardarople plays the carnival guy, and Anthony Naylor Jr. is the boy. Anyone know who plays the mom? Elsewhere, AT&T has another ad from the campaign featuring crappy “Just OK” bearded movers (Beardos Movers…haha). That one hasn’t gotten angry reactions (yet), so I guess movers are less defensive about their profession.

AT&T Says “Just OK” March Madness Announcers Are Not OK

AT&T continues with their “Just OK Is Not OK” campaign, and since they’re a major sponsor of the NCAA Tournament, these spots are March Madness-themed. The campaign presents scenarios where it would be wrong for things to be “just OK”, though examples they show are much, much worse than OK.  These have an announcing duo, with play-by-play guy Ken, and clueless color commentator Phil. AT&T has a huge number of these on their YouTube page, so I’ll just post some highlights. There’s one where Phil misunderstands when he’s asked to give some insight about his time as a player. Phil also thinks a guy who got a rebound is actually on the rebound, and shouts out “Freebird!” to the band. And goofy Phil thinks his job as the color commentator is to actually comment on colors…which he does quite well in describing Purdue’s hues. Haha. Mark Neely plays Ken, and Phil is played by Tim Baltz.

 

AT&T Says “Just OK Is Not OK”

In this amusing new campaign, AT&T depicts a number of situations where “just OK is not OK.” Like you wouldn’t want your surgeon to be deemed just OK right before you’re about to go under the knife. Or a babysitter that’s just OK with kids…not OK. You wouldn’t want your first tattoo to look OK, and a mechanic that’s OK with brakes? Nope. And don’t even get started on sushi that’s OK. Have I written OK enough in this post? As for actor/actress info, Phoebe Neidhardt plays the babysitter, Cyndi Melendez is the sushi server and Sara Amini plays the “is it fresh?” sushi customer. I’ll add the names of others as I find them.

 

 

 

 

 

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