Progressive’s Snarky Sign Spinner Commercial

The snarky young sign spinner in these new Progressive commercials is focused on his job promoting Progressive. So focused in fact, that he won’t help out a driver trying to find I-70, and won’t talk to his dad until his break. I’m not sure that “Progressive isn’t helpful” is a great takeaway. Also, an observant commenter noted that the ad looks to be shot somewhere in the vicinity of Yonkers, NY…which is nowhere near I-70. Not your best work, Progressive.

2/10 update: I see they updated the commercial to make the sign spinner reluctantly help the driver. Cool?

 

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