Parents Aren’t Perfect In These Kraft Macaroni & Cheese Ads

Nobody is perfect, and that includes parents. Even the best parents screw up sometimes. In these amusingly brief, slice of life spots from Crispin Porter + Bogusky, Kraft Mac & Cheese spotlights some parenting foibles. There’s the overly enthusiastic (and obese) dad who jumps on a bounce house, deflating it and frightening a party of kids. There’s the hockey mom who’s cheering for…someone else’s kid. And the dad who swings his daughter so high that she disappears. Of course, everything is good again after they make the Blue Box for their kids. If only life was that simple.

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Jell-O Is Fun, Work Is Not

It’s a pretty common thing for kids to long for adulthood, while adults wish they had their childhood back. The truth is, there are upsides and downsides to both times of life. One of the common complaints about being an adult is that you have to work. Sure, you could luck out and get a job you love, but a lot of people have jobs that slowly crush the soul (well, if they have one at all.) This is the basis of a new Jell-O ad, created by Crispin Porter + Bogusky. A father and son are enjoying Jell-O together, and then dad tells son that being a grownup isn’t all that it’s cracked up to be. It’s hard to be funny and depressing at the same time, but this spot pulls it off.

jell-o combover

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