Charlize Theron Excels In Bar Games During Budweiser’s Oscars Commercial

The lovely Charlize Theron is at a dive bar, about to sip on a Budweiser Reserve Copper Lager like any regular Jane. Suddenly, Charlize spots some drunken bros causing a ruckus at the pool table and decides it’s time to regulate, lest they ruin her classy drankin’. She walks to the juke box with her beer, passes the curious bartender (is that Bubbles from The Wire?) and puts on Run-DMC’s “It’s Tricky.” Then Charlize releases her own bag of tricks, complete with some skillful pool shots, a darts bullseye, a record high score in a boxing game, and an arm wrestling victory. She’s so talented…and all without spilling a drop of her delicious, delicious Budweiser Reserve Copper Lager. In the last few seconds, we pan back to Charlize at the bar. Was it all a fantasy? Is she getting up to do all these things? Are we really to believe that Charlize Theron could sit alone at a dive bar without getting hit on? Will we ever know? According to Ad Age, Budweiser was planning to air a 30-second version of this spot during the Super Bowl, but decided to expand it to 60 seconds and hold off on airing it until the Oscars.

 

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Tuesday Throwback: The Budweiser Clydesdales Pay Tribute To 9/11

This Budweiser 9/11 tribute commercial was only aired once but it’s a touching piece of work that’s still remembered to this day.

Burger King And Budweiser Say “Whassup?”

Budweiser’s “Whassup?” was a classic ad, which debuted in 1999. It became part of a bigger campaign, which ran until 2002. The original spot was great, but as “Whassup” turned into a catchphrase it eventually got stale, as Milhouse demonstrates here. Now, Burger King revives Budweiser’s “Whassup?” commercial with this new ad promoting its American Brewhouse King. We see the original spot, with a twist that The King shows up with the new burgers. I must say that the American Brewhouse King is a bit of a mouthful to say, but it looks really good. Perhaps I shall have to try one soon.

 

Budweiser’s Super Bowl Commercial Stars Water And A Great “Stand By Me” Cover

Almost all Super Bowl commercials are now released online long before the big game. I don’t like this, as I feel it takes some of the magic away from the new ads, so this year I’ve made an effort not to watch online. But I saw Budweiser’s during a Hulu ad break, and since it’s picked up almost 10 million views since being released a week ago, I guess I can write about it. Anyway, this time Budweiser is going away from its tried-and-true tradition of the Clydesdales for its big ad. But the one they’ve created is still quite nice. This past year has been full of natural disaster, and all of the areas hit have been in desperate need of one of beer’s key ingredients…water. So the spot focuses on Budweiser’s brewery in Cartersville, Georgia supplying water to the disaster spots. The background song is a beautiful cover of Ben E. King’s “Stand By Me” (one of my all-time favorites), performed by Skylar Grey.

This Man Realizes That Having A Bud Light Vendor Follow Him Everywhere Isn’t So Great

Be careful what you wish for. In Bud Light’s new spot, a guy gets an ice cold Bud Light from a vendor at a Jets game (though if you’re a Jets fan, I think you’ll need something stronger). He wishes out loud that it would be awesome if the vendor was around all the time. And then he is. Dude’s wish starts out well when they’re hanging out in the living room and when he’s taking a shower, but then it goes awry. Loud offers of ice cold Bud Light aren’t really what you want when you’re sleeping. Or in a work meeting, a movie, and even worse, at a funeral. After our protagonist sees the poor vendor standing out in the rain when he and his buddies are toasting over Bud Lights at a bar, he decides it’s time to return the Bud Light guy to his natural habitat: the stadium. The vendor is played by Billy Cowart.

Budweiser’s Tribute To #2, Derek Jeter

On Sunday, New York Yankees legend Derek Jeter will have his #2 retired by the team. The Yankees have had such a long and storied history that there will be no single digit numbers that haven’t been retired (except for 0). Whether you’re a Yankees lover or hater, Derek Jeter’s impact as a baseball icon cannot be downplayed. So Budweiser’s new tribute ad, fittingly called “This Bud’s for 2”, pays homage to Jeter. The spot opens with his final at-bat at Yankee Stadium in 2014, where he struck a walk-off single. A storybook ending, truly. The ad goes on to show various locales in New York, where the number 2 is being removed, and replaced with his #2 Yankees decal. We see various highlights of Jeter’s career, while the city honors him. It’s a stirring ad from Budweiser, created by VaynerMedia.

Budweiser Tells The Immigrant Story Of Adolphus Busch In Its Super Bowl Commercial

Advertising often reflects the events of the outside world. So at a time when immigration is a red-hot topic, especially in the United States, it’s not surprising that Budweiser would create an ad about the immigrant story of the co-founder of Anheuser-Busch, Adolphus Busch. It’s a compelling, well-shot commercial that’s racked up more than 6 million views only a few days after being released online. Here’s more from Adweek.

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