Grandma’s Cookies Gets Awkward (And Kinda Sweet Too)

If you were to approach strangers, coworkers, and friends and ask if they were your grandma….before ACTING like they are, that would be pretty awkward right? Therein lies the premise of these funny, uncomfortable, and sometimes sweet spots from Grandma’s Cookies created by Goodby, Silverstein & Partners.

 

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Owen Just Got A Job At GE, Awkwardness Ensues

If someone mentions GE, it’s a pretty good bet that you’ll think of manufacturing. I associate GE with light bulbs, since Thomas Edison was one of the founders. GE Aviation is headquartered a few miles away from where I grew up, so that comes to mind too. But ol’ General Electric wants you to know that it’s a digital company as well as an industrial company. To demonstrate this point, its new campaign introduces Owen, a charmingly befuddled recent college grad who just got hired by GE as a programmer. But since everyone has preconceived notions about the company, awkwardness ensues. It’s nice work by BBDO New York that will especially resonate with anyone who has been in the uncomfortable situation of having to explain a job to peers and parents. By the way, Owen is played by Gianmarco Soresi.

Tuesday Throwback: That Awkward Hall’s Refresh Commercial In A Dorm Room

This one is from 2009, and damn, it’s awkward. We got the mom, Mrs. Hunter, and her son’s new roommate sharing a moment over a Hall’s Refresh. Is it normal for an 18 year old to be asking Mrs. Hunter if she wants a cough drop? And would he really be calling it a Halls Refresh? They both enjoy the mouth-wateringly refreshing juicy flavor, much to the shock of Ronnie and Ronnie’s dad (presumably Mr. Hunter). It’s got moisture action! I remember finding it to be somewhat amusing, but I’m not the only one who was a little creeped out.

Print With A Canon Pixma And Avoid Awkwardness And/Or Arrest

Being old school when it comes to technology can pay off at times. Though printing things out has somewhat gone out of fashion with the rise of smartphones/tablets, it’s still sometimes a good “better safe than sorry” plan. Canon’s new ads for its Pixma printers cleverly illustrate this point. The spots all start with the protagonist printing and saying “never again” and then recounting awkward situations that would have been avoided by printing. You’ve got the hapless dad who learns to print tickets after being arrested in front of his daughter following a scalping sting. There’s the priest who has to poorly improvise a eulogy after his tablet dies. And then the mom whose son and his friend might be traumatized after seeing intimate pictures. Very funny and on point with message. Well done.

thinkThin Gets Uncomfortable

So we’ve got a group of attractive cougars catching up at a sidewalk cafe, when all of a sudden, they see a sexy runner and proceed to lust after him. They gawk and gawk…until the runner recognizes Mrs. Adams as the mother of one of his friends. Awkward. And in an equally awkward transition, you shouldn’t feel guilty about eating thinkThin protein bars. The runner is played by Pierson Fode, and I’m interested as to who the women are, but I’m not sure yet.

Tuesday Throwback: That Awkward Hall’s Refresh Commercial In A Dorm Room

This one is from 2009, and damn, it’s awkward. We got the mom, Mrs. Hunter, and her son’s new roommate sharing a moment over a Hall’s Refresh. Is it normal for an 18 year old to be asking Mrs. Hunter if she wants a cough drop? And would he really be calling it a Halls Refresh? They both enjoy the mouth-wateringly refreshing juicy flavor, much to the shock of Ronnie and Ronnie’s dad (presumably Mr. Hunter). It’s got moisture action! I remember finding it to be somewhat amusing, but I’m not the only one who was a little creeped out.

Papa John Moonwalks And Peyton Manning Disapproves

It’s as awkward as the title suggests. Moonwalkward? Sorry.

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