That Burger King Commercial With The Moldy Whopper

This new Burger King commercial released earlier today has become the talk of the advertising world. It stars a Whopper that’s free of artificial preservatives and thus gets gross and moldy as it ages. You’ve probably seen how McDonald’s burgers don’t rot because of all the artificial stuff, and this ad seems to be a direct shot at the Golden Arches. It’s a risky move to associate your product with decay and mold, but I think it’s a very smart ad. Here’s more about the renegade spot. By the way, the song is Aretha Franklin’s “What a Difference a Day Made.”

About joshw24
31 year old guy. Into sports, pop culture, advertising, and trivia among other things.

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