What If Men Got Periods? Thinx Pictures It

In its first TV ad, aptly called “MENstruation”, Thinx imagines what would happen if males got periods. We open with a boy who emerges from the bathroom and awkwardly tells his dad that he thinks he got his period. A man rolls over in his bed and we see a blood spot. Another guy checks to make sure his white pants are still white, and pads fall out of an adolescent boy’s locker. Various other menstruation related scenes occur, before we finally end with a couple who’s getting hot and heavy. He briefly stops and tell her “I’m on my period”, before she smiles and says “me too.” The ad closes with the thought-provoking “If we all had them, maybe we’d be more comfortable with them.” It’s certainly an interesting an memorable spot, created by BBDO New York. Here’s more about it from Adweek.

About joshw24
34 year old guy. Into sports, pop culture, advertising, and trivia among other things.

One Response to What If Men Got Periods? Thinx Pictures It

  1. Suzanne smithson says:

    Stupidest commercial of all eternity

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