AARP and Ad Council: Danny Trejo Shows That Male Caregivers Are Still Manly

Caregiving is seen as a female task. But in the United States, about 40% of unpaid family caregivers are men. In this AARP/Ad Council spot created by DDB New York, manliest of men Danny Trejo does ridiculously tough stuff, but they aren’t quite as tough as a middle-aged guy caring for his elderly father. Here’s more from Adweek.

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About joshw24
30 year old guy. Into sports, pop culture, advertising, and trivia among other things.

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