Dos Equis: Erin Andrews And Luis Guzman Are Pretty Interesting
June 1, 2016 Leave a comment
As you probably know, The Most Interesting Man in the World (played by Jonathan Goldsmith) retired in March. Apparently, Dos Equis is looking for a new Most Interesting Man in the World (acceptable because technically the previous one went to Mars and is thus out of this world). But in the meantime, Dos Equis has new ads created by Havas Worldwide New York featuring people that are pretty interesting. There’s one with lovely sportscaster Erin Andrews, whose personality is so infectious that she’s unable to enter hospitals. And actor Luis Guzman, whose blood is so Latin that vampires find him too spicy. We find out that Erin is the world’s 5008th most interesting person, while Luis clocks in at 8507. The campaign also has an online component called the Interesting Index, where you can get your own rank, based on social media posts. I’m the 431,847th most interesting person in the world. Hmm.