Fly High, Enjoy A Movie, And Drink Some Grey Goose
May 15, 2016 Leave a comment
In a lot of ways, “La Pursuit” is symbolic of Grey Goose itself. It’s wildly expensive and quite pretentious, but also stylish, cool, and visually engaging. The short film/ad created by BBDO New York tells the story of a group of friends who start following a goose in a few cars. But it’s not a wild goose chase…they find their way onto a dirigible and classy hijinks ensue. Watching a film projected against a cloud is a particularly striking visual. Adweek has a glowing review, but Copyranter has a scathing one. So what do you think?