Geico: A Kraken Disrupts This Golf Tournament
August 13, 2015 1 Comment
Golf on TV is a very serene (and arguably boring) experience. I find that it’s perfect in the background for a nice afternoon nap. This calmness forms the premise of the latest spot from Geico’s “It’s What You Do” campaign. While a golfer is setting up for a shot next to the water hazard, a Kraken emerges and grabs the hapless guy (and his caddie) with its giant tentacles. While the sea monster is writhing around with the men, the announcers continue talking in a droning whisper. Because if you’re a golf commentator, you whisper. It’s what you do. Another funny ad from The Martin Agency.