Pantene Addresses Workplace Gender Issues In This Spot From The Philippines
December 9, 2013 1 Comment
I post a lot of different ads on here, but this Pantene commercial from the Philippines is one of the most thought-provoking I can remember. It’s been out for a month, but has received a lot of coverage quite recently. It tackles the dichotomies of how men and women are viewed and treated differently for identical workplace behaviors. A male boss is just a boss, a female boss is “bossy.” It’s very well-done, and the pretty cover of “Mad World” is a great choice as backing music. The connection to Pantene is a little tenuous, but the real-life implications make this one stand out as more memorable than a straight commercial.