Cesar Has A Tearjerking Dog Food Ad From The UK

A hat tip to Copyranter here. And yes, I realize that it’s now two posts in a row starring small dogs. But this is just too good not to put on here. This ad for Cesar, created by AMV BBDO is so touching. It’s generally accepted that a pet knows when its owner is in physical or emotional pain, and can go a great job of calming those feelings. And that’s just what happens in this spot. In a beautiful European town (looks like Italy), an elderly man and his dog go about their daily routine. Only this routine includes something that is emotionally draining. But the old man and his trusty canine friend are partners in everything. This is love. It just got real dusty in here.

cesar

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About joshw24
30 year old guy. Into sports, pop culture, advertising, and trivia among other things.

5 Responses to Cesar Has A Tearjerking Dog Food Ad From The UK

  1. Sally says:

    What’s the music I love it and need it!

  2. Dee Simpson says:

    I love this ad as well and the little story it tells. I also have a Westie (Teddy) and he and the dog in the ad are so alike. My other favourite is Harvey and Rabbit, another ad that tugs at the heartstrings. This is advertising that really works.

  3. I adore this advert, too, and the love between the elderly man and his dog is so poignant.

  4. SANDY says:

    lovely, moving ad

  5. josie gorton says:

    just so love this advert so moving how lovely that the little westie knows how sad his master is i also have a westie and he is my best friend

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