Amazon’s Kindle Paperwhite At The Beach…Featuring A Same-Sex Marriage

This commercial for Amazon’s Kindle Paperwhite is getting a lot of attention for its seeming support of same-sex marriage. You know, the viewer doesn’t expect that the guy in the ad will have a husband. But for me, it succeeds because it treats gay marriage as more of a reality, rather than being preachy. The world is changing, and our definitions of marriage are changing. So why shouldn’t advertising change too? Nice job.


About joshw24
31 year old guy. Into sports, pop culture, advertising, and trivia among other things.

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