Nike: Tiger Woods And Rory McIlroy Go Shot For Shot…In Golf, Of Course

This new Nike spot with Tiger Woods and Rory McIlroy (Nike’s new $200 million man) is very reminiscent of a Super Bowl commercial from 20 years ago featuring Michael Jordan and Larry Bird playing an elaborate game of H-O-R-S-E. And it’s also just as entertaining and fun to watch, even if Tiger and Rory were filmed separately. Love it. Tiger and Rory could have used these skills in Abu Dhabi this week too.

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Coca-Cola Addresses Obesity…Even Though It’s Your Fault, Not Theirs

Obesity is a big problem in American society. The soft drink industry has been taking a lot of blame for this epidemic. It’s no secret that soda is tasty, but pretty bad for you. The city where I live will limit serving sizes for sugary drinks in fast food restaurants starting in March. But how much is soda to blame for obesity? This question is addressed in this new 2-minute spot from Coca-Cola.

I actually found out about this video through a column on Adweek, which mostly finds it manipulative and awkward. One quote I found particularly interesting was “the subtext for consumers translates roughly to ‘If you’re fat, it’s your fault. Drink a diet soda, idiot. Get on the treadmill. We gave you options. Not our problem.'” And you know what? That subtext is exactly right.

I’m clearly not a public health expert…I’m a blogger. I realize I could probably write a long piece about obesity in America, but I figure you’d rather read that from someone who’s you know, actually qualified to talk about it. It’s a complex issue. But here’s my humble opinion. One of the great parts about living in the free world is the ability to choose. Coca-Cola is a huge corporation. Their purpose is to give people what they want, and make money. Coke really doesn’t have to address obesity, but they thought it was in their best interest for PR purposes. And Coca-Cola is right…they do have a lot of low/no-calorie choices. Or here’s another idea. You know that clear liquid that comes out of your faucet? Water! It’s free, keeps you hydrated, and is great for you. Alas, it’s about self-control. If you guzzle sugary soft drinks constantly, then yeah, it’s not healthy. But self-control and moderation are the key. Nobody is forcing you to drink anything. Exercise! Be smart! In the end, people really need to stop blaming corporations for their poor life decisions. It’s your own damn fault!

Samsung’s Office Upgrade

Actresses from Comedy Central’s hilarious show Workaholics are getting a lot of commercial airtime lately. There’s acerbic boss Alice (Maribeth Monroe) in this new DirecTV spot. And Alice’s awkward assistant Jillian (Jillian Bell) is in another office setting during this Samsung ad. I hope she learned her lesson about taking credit for other people’s work. Pu pu platter!

Tuesday Throwback: Grant Hill Drinks Sprite

Well, seeing as how the last two Tuesdays were Christmas and New Year’s, I guess Tuesday Throwback has been thrown back for a few weeks (har har har). Here’s one from the ’90s. Grant Hill did so many Sprite commercials, but I remember this one in particular being hilarious. Image is nothing. Thirst is everything. Obey your thirst. Sprite.

This Volkswagen Passat Owner Throws Like A Girl…His Son Too

I totally see what Volkswagen is trying to do here, and so I’m sure it will be effective and funny for many people. But for me, the takeaway is that this Passat owner (and therefore ALL Passat owners) throw like girls.

Cable DVRs Are Apparently Worse Than DirecTV’s Genie

DirecTV is really pushing Genie, its whole house DVR. Their campaign with the snippy married couple has been extremely popular. Now there’s some new commercials created by Grey New York, with the trademark DirecTV humor. According to the first, cable is worse than the dentist sneezing in your open mouth or getting bitten by a tortoise at the zoo. According to the second (which features Workaholics actress Maribeth Monroe), cable is worse than sitting next to a laughing dummy on a plane or being caught in the middle of a student driver caused accident. And DirecTV is more amazing than simultaneously beating three brawny Scots at pub arm wrestling. Both commercials also have the very attractive Hannah Davis, who looks sort of like an Olson Twin, but isn’t.

 

The NFL’s “Bad Day” Fantasy Football Commercial Is A Yearly Tradition

The NFL playoffs are almost upon us, and the stretch months of December and January are probably a favorite time of Daniel Powter. Who? While you might not remember his name, you surely remember his one hit, 2006’s “Bad Day.” I absolutely hated this song, and the fact that I just found out it was Billboard’s #1 song in 2006 makes me very sad. But there is one place where it works very well…this great NFL.com fantasy football playoff challenge commercial which has been playing since around 2008.

Having a lot of experience with mediocre at best fantasy football teams, I can relate. The semi-witty, semi-corny team names are also fun. And the amusing, overwrought reactions of the crappy team owners are amazing. This one still makes me smile.

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