Sofia Vergara Dances For Diet Pepsi

Thanks to Adweek for the tip. It’s a well-produced Diet Pepsi commercial…Sofia Vergara is sexy and can dance. But it’s far from original and who didn’t see that “twist” coming? The song is a version of “Whatever Lola Wants”, performed by Ruby Stewart, Rod Stewart’s daughter. Not an amazing spot, but the fact that it will premiere during the Golden Globes is a very smart move. Sofia Vergara is up for Best Supporting Actress in a TV show for her performance on Modern Family, by the way.

It’s also quite interesting to see how audiences are targeted. Diet Pepsi has zero calories and is marketed to women. Pepsi Max has zero calories and is marketed to men. The Jets suck.

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About joshw24
30 year old guy. Into sports, pop culture, advertising, and trivia among other things.

3 Responses to Sofia Vergara Dances For Diet Pepsi

  1. maira says:

    como siempre sofia es exelente en todo lo que hace; me hubiera gustado que el comercial durara mas tiempo, un minuto30 esta muy bueno..!!!!!!!!!!!!!!!!!!!!…………………..!!!!!!!!!

    • joshw24 says:

      Maira, I don’t know Spanish but I was able to basically understand your comment. For those who don’t, here’s the Google translation: Sofia is excellent as always in everything she does, I would have liked the commercial to last longer, 30 minutes would be good!

  2. Butterfly-dreamer says:

    So where can I get my hands in a copy of the song by Ruby Stewart? If iTunes isn’t selling it where oh where can I get it?! I adore this song so much, it’s the only reason I re-watched the commercial over and over again

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