Blast From The Past: Apple Jacks Makes Bratty Kids

I remember liking these commercials as a kid. These guys looked pretty cool and were able to sass adults, which was very cool. Now I have a different opinion looking at this as a twenty-something. Oh man this commercial is so 90s, with the angular moppy haircuts and flannel. And you don’t see milk cartons too much anymore. These kids are pretty obnoxious, and they have a high opinion of themselves. The “we eat what we like” was a good tagline for kids, who don’t really have any freedom and always have to obey authority figures. But now that I work with kids, it sounds a lot like the “I do what I want!” Maury-style entitlement, which was brilliantly parodied on South Park years back. It’s amazing how much your perspective can change.


About joshw24
31 year old guy. Into sports, pop culture, advertising, and trivia among other things.

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