Valspar Has Transcendently Beautiful Paint

I think Valspar’s campaign flew under the radar because it isn’t a huge name (despite being the fifth largest paint corporation in the world) and paint isn’t such a sexy consumer category. But just check out this spot, which can’t be embedded on this blog.

Awesome. The commercial doesn’t even mention the experience of painting; just that the paint evokes the amazing colors of the world. The campaign seems to have ended, since I haven’t seen any of these in at least a year. But with the help of YouTube, here are some more.