Samsung Takes Another Shot At The Apple Cult

Well guys…the iPhone 5 comes out tomorrow. If you’re not a loser camping out, you probably won’t be one of the first to get it. I’m sure the new iPhone is great (it’s already setting sales records), but I just don’t understand camping out for consumer products. Don’t get it. And this is the angle Samsung takes with their new commercial for the Galaxy S III. It’s a continuation of “The Next Big Thing Is Already Here” campaign, created by 72andSunny.

Funny stuff. His parents? How lame. Just as lame as waiting in a long-ass line. In summary, they’re both great smartphones, and it really comes down to image.

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