December 3, 2013 Leave a comment
Awkward situations…we try our best to avoid them, but they happen. When they happen, we often feel like we wanna get away. And thus was the basis of Southwest Airlines’ hilarious “Wanna Get Away?” campaign. There were so many funny spots, but I’ve picked out two of the best. The first, which I believe might have actually been the first in the campaign, involves woman’s tragic accident involving her friend’s bathroom cabinet. You know you’ve done the same thing without the same results. The second hearkens back to the early days of Nintendo Wii and flatscreen TVs. These ads work not only because of hilarity ensuing, but also because Southwest’s cheap flights really get to the point that you could indeed make a quick getaway for a low price.