March 7, 2014 Leave a comment
Last week, I wrote about Mila Kunis being the new spokeswoman for Jim Beam. And now another celebrity comes to the whiskey forefront, this time it’s the late, great Frank Sinatra. Quick aside: if I had to pick one person to have a night on the town with, Ol’ Blue Eyes would have to be on the short list. Jack is marketing a new product called Sinatra Select, honoring one of its most iconic fans. It’s stronger (90 proof vs. 80 for original Jack), though I’m not sure I’d pay $150 for it. But I do enjoy the commercial. That’s the nectar of the gods, baby!